Recently, when the outside world is full of expectations and speculates on when the "World of Warcraft" VR version will be launched, Blizzard's top management has poured cold water. According to the VR Daily, Gio Hant, senior vice president of Blizzard's operations, said in an interview that Blizzard will pay close attention to the development of virtual reality technology in the game market, but they have not launched plans for VR games.
Although it is not a popular IP+VR, it will definitely bring a successful work, and even attract a lot of spit, but it is estimated that many players of World of Warcraft will still have a heartbreaking glass when they hear this news. After all, now Many popular IP games like "Resident Evil", "Star Wars", "Batman", "FF15" have launched their own VR version, this "thickness and thinness" is undoubtedly a torment for many people.
In 2016, with the rapid sales of three major VR devices and the rapid development of mobile VR and VR, the VR device penetration rate will increase rapidly in the next 2-3 years. Some institutions predict that by 2020, the virtual reality ecosystem will be initially formed, and the profit models such as content and services will gradually mature. The global VR market will reach 40.4 billion US dollars, and the VR game market will reach 14.95 billion US dollars.
From the above data, the future VR game will indeed be a huge market with a bright future, but for now, its development is not very satisfactory. Although the number of VR games is quite large, the quality of the content is scarce. Whether it is a new game launched by the developer or an original classic game adapted into a VR game, various problems will arise due to various reasons.
User feedback experience is not very good for all kinds of VR gamesThe current VR game is either playing short or not fun in the user experience problem, and this directly leads to the user's stickiness to the game is not high enough, and can not fundamentally attract more users into the pit. The first thing to do is to make the player comfortable to play. This comfort mainly refers to the feel operation, and it is not easy to feel tired or even feel dizzy when wearing the head display operation, but it is still limited by VR technology. When players experience VR games, There will always be discomfort.
The other is VR game entertainment, it is different from traditional games, how to innovate is the key, want to let players move to VR games, there must always be attractive points, and now VR games are similar, This also directly affects the user's love for VR games.
What type of VR games will be favored by gamers and game developers are still exploringSo far, VR games have not appeared in a VR game with good level of performance and user evaluation. Developers of course want to know, what type of game is the player's heart love, but VR game is not a traditional game transition, but a new game experience mode. Although we have seen a lot of great VR games and demos, than driving, flying, etc., although these types of experiences are really great, as if they are in the world of immersive games, most of the types of games, VR can't do it.
According to industry insiders, the biggest problem with VR games is that they are not compatible with most of the current game operations, and there is no cheap solution in the current technical direction. Limited by technology and game type, it is not easy for VR games to be out in the short term.
Even if there are games such as Sony Entertainment, Ubisoft, EA and other big game VR games, but their current VR games are not very popular, such as Sony's "Batman VR" game, when the game was just released, each The Batman fans have a climax, but after the players experience, some netizens commented: Disappointing, "Batman VR" is really not so fun, this is probably the worst Batman in history!
It is estimated that this is one of the reasons. In addition, VR Daily also summarized the following points from other aspects, guessing why Blizzard does not push VR games for the time being.
One: there is pressure from the players in the game production, afraid of not paying off
The biggest advantage of well-known game makers, in addition to large works, is the accumulation of a large number of users, and this indirectly affects whether they want to enter VR. After all, bearing the expectations of too many users, relying on the reputation of the years and the accumulation of works, if not prepared, it is easy to enter, but the game is failed, but the brand's reputation is affected. The more the player expects from you, the more pressure you have, so Blizzard is still not able to push VR games easily, after all, it is a reputation.
Second: virtual reality technology does not have a mature technical standard until now.
Developers know that Android has a freakish resolution, high and low system versions, and the chip processor without a leader, the development of Android applications is also costly. VR devices will also encounter the same problem, with different resolutions, different refresh rates, different fields of view, and so on. So far, no matter whether it is PC VR, mobile VR or VR all-in-one VR devices, there is no stereotyped technical standard. Basically, major manufacturers only push VR products within a technical requirement, and the devices are compatible with VR games. There is still no uniformity, which is also very likely to lead to the promotion of the game and there is no good platform and way out.
Third: Although the number of VR games is quite large, it does not accumulate a large number of users.
Earlier data released by Steam (pictured above), in October, htc vive monthly active users accounted for 0.2% of Steam's total active users, Oculus Rift monthly active users accounted for 0.1% of total active users, Oculus Rift DK February active users The number of total active users is 0.03%. According to the monitoring data of the third-party website Steamspy, the VR Daily reported that the average total active users of Steam in October was about 194 million. From this, it can be calculated that the number of active users of HTC Vive in September was about 388,000, the number of active users of Oculus Rift was about 194,000, and the number of active users of Oculus Rift DK in February was about 58,200. This number is much different from the users of traditional games. Of course, this is because the current VR games have not accumulated too many users, and the increase of new users is still very slow.
At present, the development of VR games is still in a trend of development. Various game developers have added a lot of works to the VR game market, but compared to unrecognized game developers, well-known game makers have many The large works have accumulated a lot of users and popularity in the early stage. Once they enter the VR, they will naturally be favored by users. In particular, some large IP works have great influence and have their own ability to absorb powder.
To a certain extent, it will also promote the development of VR games and increase the game quality.VR games require the concerted efforts of various developers, but it must be said that the big game makers have their own advantages and experience in game production. In order to launch VR games as soon as possible, some start-ups are likely to only guarantee the speed and relax the quality, resulting in a lot of VR games on the market, which not only affect the user experience, but also affect the VR games to a certain extent. Healthy development of the industry. Large game makers push VR games, and the quality of the game must be guaranteed. After all, the technology and experience of precipitation will give them an advantage. With the increasing number of boutique games launched by big manufacturers, the development of the entire VR game is absolutely far-reaching.
Although Blizzard said that it will not push VR games for the time being, it does not mean that it will never enter the pit. It is only that the development of VR games is not very mature. The lack of users lacks technology and lacks a complete ecosystem. Of course, Blizzard does not dare. It's easy to take risks. As for whether it will miss the opportunity to enter the game and lose the original users, it depends on whether other competitors have succeeded.
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