Analysis of the high-definition Blu-ray battle of the 2011 player

HC home grid January 27 original: 2010 is a difficult year for HD players: Blu-ray players appear, occupying a considerable part of the market; traditional disc players still have very strong market competition in some areas The trend of home projection is very popular, and it has been recognized by many people... In contrast, HD players, data from relevant survey agencies show that the annual sales of HD players in the Chinese market in 2010 were 500,000 units. .

Since the high-definition player has entered the market, it has not yet reached the absolute victory period and has faced the embarrassing situation early. For high-definition players, 2011 may be the year that determines its ultimate importance. At the beginning of this year, the Blu-ray player frequently shot, upgrading from the Blu-ray source and the price of the disc player, it seems that the Blu-ray player is rapidly popularized. The high-definition player did not let the Blu-ray one-person dance. First, a brand announced that it would add Blu-ray elements to the next-generation HD player. Later, 3D and other technologies were announced to join the HD player, and the price reduction action was repeated. In 2011, the player market became the ultimate showdown between HD and Blu-ray. In contrast, who is more advantageous?

The film source battles HD first step

The market expansion of Blu-ray players was limited in 2010, and the source of the film is a very important reason. Blu-ray discs are relatively rare due to their special manufacturing techniques and are not widely used. Things are rare, ordinary Blu-ray discs are hundreds of dollars, which is not easy for consumers to accept, so that the Blu-ray player is more like a home furnishings and can not reach its As a home theater device that can watch movies at will, this is a very embarrassing situation for Blu-ray players. The Blu-ray player is clearly aware of this problem. At the end of 2010, a number of Blu-ray player manufacturers announced that they will focus on the development of Blu-ray discs in 2011, in the hope that the Blu-ray disc production technology will be initially popularized. The film was moderately reduced in price to drive the sales of the Blu-ray player in 2011.

Compared with the struggle of Blu-ray players, HD players are much easier in terms of source. Since most HD players have built-in network systems, in the current consumer environment without network, free online resources are the selling point. The HDD design has won a lot of favor for HD players. In 2011, when faced with Blu-ray player discs or sharp price cuts, HD players are bound to "play online video directly or directly download the video library provided by the manufacturer." The features of the high-definition network playback function in the content play more thoroughly, which will be one of the main supports for high-definition players to compete with the Blu-ray player for the market.

Functional competition HD blue has its own merits

The HD player (HD player) is a professional audio and video playback device with 1080P video and high-quality audio output. It has powerful codec capability for decoding large-capacity movies in storage devices such as hard disks and outputting them to full HD flat-panel TVs, projectors and other display devices with 1080P full HD resolution, and audio parts can decode high-fidelity audio formats. And output to the power amplifier, speakers and other equipment to form a multi-channel surround sound theater system. The current high-definition players are mainly divided into two types: one is a hard disk type high-definition player, the main feature is to download a movie in the hard disk, and then can play, can support 480P, 720P, 1080i, 1080P playback. The other is a network high-definition player, which has two functions of local playback and network playback. It is an upgraded version of the hard disk player and is also the type of player currently promoted by domestic enterprises.

At the end of last year, the Patriots launched the P8126, the first 3D player in China, and announced the arrival of the 3D era of HD players. Although this player did not pay enough attention in the industry at the time, it is undeniable that this gives us a signal that the HD player is not satisfied with the current single network function, but instead looks at other technologies compatible with 3D TV. The popularity in 2011 will also greatly drive the attention of high-definition players incorporating 3D technology.

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