In recent years, Internet TV has suddenly risen. Compared with traditional brand televisions, they hold high the banner of “content†in order to enhance their competitiveness. Product promotion is all about emphasizing its own advantages in content resources, but it is impossible Monopolize all video resources and retain their differentiated advantages. It seems that the comparison of the numbers is difficult to distinguish. The content of each Internet TV is different, of course, we can also choose TV directly based on the content.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
At present, the screening criteria for "video type" are added under the category of flat-panel TVs in JD.com, including Tencent Video, iQiyi Video, LeTV Video, Micro Whale Video and Mango Video. From the actual screening results, The screening mechanism is still not sound enough. For example, under the iQiyi video, there was no video of Xiaomi TV, and Tencent video did not show any micro-whale TV. The micro-whale video has never heard of it and obviously has yet to be further improved.
Even if there is no such screening condition, content is an important item that can not be ignored when we purchase Internet TV. Compared with appearance, configuration, and picture quality, its status is increasingly important, facing so many Internet TVs. Branding, starting with the video platform may make the selection process easier.
Video Alliance Alliance → Millet TV (Click for details)
In Internet TV, Xiaomi is considered to be relatively old-qualified, and content construction began to be deployed earlier. Last year, it invested US$1 billion to build a powerful video resource library. In 2015, 1.8 billion yuan invested in iQiyi became its second largest shareholder. As a result, Xiaomi and iqiyi have formed a close global strategic partnership. Xiaomi has obtained the rights to play iQiyi content on TVs, mobile phones and tablet computers. iQIYI will also provide the best stream according to the types of Xiaomi terminals. And 4K resolution video content, the current iQIYI copyright content all landed on the millet TV, millet TV members is launched by the millet TV and iqiyi.
In addition, Xiaomi TV earlier cooperated with Youku Tudou and announced cooperation with Tencent Video at the press conference on September 27 this year. All of its copyright content will be pre-set on Xiaomi TV, and later it will cooperate with Sohu Video. In addition, many heavyweight partners such as PPTV and Best Connect have also been introduced, and major leagues of video sites have begun to take shape.
Iqiyi Video → Cool TV (Click for details)
Kukai opened a "non-ecological big content" theme conference in May this year and announced that it has reached in-depth cooperation with iqiyi and proposed a big content strategy covering film, television, education, tourism, health, and games. In September, At that time, the cooperation between the two parties further deepened, and iQiyi announced that it had invested 150 million yuan to open the company, which accounted for 5% of the shares. In addition to the cooperation of content and technology, the cooperation between the two parties has reached the capital level. At present, many of its cool series have built iQiyi video platform, and film and television members can be three-end universal.
Tencent Video → Little Whale TV (Click for details)
Although branding was not a long time ago, the Little Whale TV has assembled heavyweight content platforms such as Ali, Tencent, Chinese Culture, and Mango TV. Apart from the copyright content of Tencent videos, there are also hot variety shows of Mango TV, TVB's Hong Kong TV series, and China Super League. Diverse content such as the BBC Documentary, and other micro whale also has a strong content production capabilities, including the current fiery VR video.
Youku Potato → Watch TV (Click for details)
Kansei (CANTV) is also a new force in the field of Internet TV. Because it is a free-brand internet TV created by the licensee CIBN, it is very different. In terms of resources, we still rely on CIBN's Internet-based integrated broadcast control and content service platform to establish cooperation with Youku, Tencent Video, and Sohu Video, including 7,000+ free movies, 2000+ free TV series, and 1800+ strong files.
LeTV Video → LeTV Super TV (Click for details)
The content of the above video platforms can be presented across TV brands. For example, Skyworth, TCL and other models are also collaborated with Tencent Video. If you want to watch the content of LeTV, the only option is to purchase LeTV. “LTV Super TV is not just a TV, but an open, closed-loop, large-screen Internet ecosystem built through the vertical integration of the industry chain and cross-industry value chain reconstruction.†In a large number of unique broadcast, home-made content In front of you, perhaps you can understand its deep meaning.
From the above introduction, it can be seen that most Internet TVs are not satisfied with the content of a video platform. After all, on TV, you cannot install video software as you like. The more content you aggregate, the more we are facing distribution. In the exclusive content of each video platform, you do not have to worry about whether you can see it on TV. In addition to the contents of the video platform, other copyrighted contents such as sports are also competing for each other.
Because the difference in content is becoming more and more obvious, when you choose to buy Internet TV, you really have to think about what you usually watch or like to watch. This TV can't provide for you. After all, it determines that it is at least 2- Can you really see cool in a 3-year use cycle?
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
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