On April 7, 2016, TCL's “Spring Vision†spring conference was held in Nanshan, Shenzhen. At the conference, TCL formally announced to the world its high-end TV category, QUHD TV Quantum Dot TV, which represents the world’s cutting-edge technology. The new products of the QUHD TV camp series are officially launched globally, including the X series, which is considered as another peak of the global television industry, and the world-class C-series giants.
It is reported that the X1 debuted on the international stage and won the CES “Global Gold Award for Technological Innovation of the Yearâ€. The C2 debuted at the 2016 China Household Electrical Appliances and Consumer Electronics Expo (AWE2016) and won the “Oscar of Chinese Household Appliancesâ€. The Aprin product award.
"The appearance of QUHD TV not only brings unprecedented quality experience to consumers, but also fully meets the current consumer demand of the TV market, and will become a new potential that will drive the rapid development of the industry," said Chen Guanglang, chief technology officer of TCL Multimedia. LED TVs have already passed the peak period. In the current “liquid†state of LCD technology, the emergence of quantum dots will play a crucial role in promoting display technology development.
QUHD TV camp shocked and released, X1 breaks through technology bottleneck and reaches new heights in technology
"The appearance of QUHD TV not only brings unprecedented quality experience to consumers, but also fully meets the current consumer demand of the TV market, and will become a new potential that will drive the rapid development of the industry," said Chen Guanglang, chief technology officer of TCL Multimedia. LED TVs have already passed the peak period. In the current “liquid†state of LCD technology, the emergence of quantum dots will play a crucial role in promoting display technology development.
In fact, as early as two years ago, TCL preempted the deployment of Quantum TVs and took the lead in the development of next-generation display technologies. It is understood that from 2014 leading launch of China's first quantum dot TV H9700, took the lead to open up quantum dot display technology and surface technology by 2015, and to display a new high-end new category at the US CES show in January this year - QUHD TV TCL has always led the development of Quantum TV.
At this spring new product launch event, TCL formally launched a worldwide camp of QUHD TV Quantum Dot TV products, which will once again push quantum dot TV development to a new level. It is understood that QUHD TV refers to the multi-dimensional comprehensive image quality enhancement technology equipped with TCL's exclusive patented brilliant image processing engine, integrated industry-leading technology, and the best luminous material known as human discovery. New high-end televisions not only excel at ordinary LED Display technology in display, but also surpass OLED in key areas such as color display to lay the next standard for the quality of next-generation TVs. QUHD TV is also equipped with the industry's top hardware configuration, top audio equipment and TV + OS intelligent system, bringing the ultimate home entertainment experience, but also become the vane of the future development of television products.
As the first flagship product of QUHD TV, the X1 perfectly demonstrated the technological leadership of QUHD TV and became the highest representative of the QUHD TV product camp. According to reports, the X1 achieves the industry's highest 110% NTSC, with a 35% increase in color purity. X1 is the strongest combination of TCL and Dolby Vision to achieve the industry's highest standards of HDR products. Dolby Vision combines the two features of high dynamic range and wide color gamut to deliver stunning images that deliver brighter highlights, greater contrast between dark and light, and contrast than normal images. Colors that have not been seen on television, enabling a more realistic viewing experience. Dolby Vision is an end-to-end solution for everything from content production to transmission and a universal playback solution. In order to achieve the above picture quality effect, X1 uses the industry-leading OD8mm display program, 288 partitions of Galaxy multi-zone backlight control technology, making the product's maximum brightness can reach more than 1000nit, dynamic contrast ratio reached 10 million: 1, and the use of TCL independent research and development The mixed dimming processing technology allows the user's eyes to feel comfortable while enjoying the beautiful picture.
In addition, X1 also uses the industry's highest specifications of the MS938 movement, the CPU clocked at 1.7GHz, 3GB DDR3, 32GB flash are the industry's highest configuration, 120Hz MEMC image processing technology to greatly enhance the dynamic resolution, the screen to watch more smoothly, Visual comfort is more comfortable.
"X1 is not only high-tech, but also high-value!" At the conference, the guests praised the X1. According to Yang Hong, product manager of TCL Multimedia Product Center, X1 is not only amazing in terms of picture quality, but also fascinating in design and manufacturing process. It is equipped with Harvard Caterpillar S-class surface acoustics for exclusive use in luxury vehicles. It is the first of its kind to feature a prominent suspension sound design. It uses 4 loud speaker units and 2 high school speaker units to ensure that the bass sound is thick, the midrange is not turbid, The treble is bright, and the fluency of the body is achieved while creating a stunning sound experience. At the same time, the Harman Kardon S-Class Surface Acoustics powered by the X1 also achieved innovative features such as Bluetooth-only listening, automatic volume control, Clari-Fi sound source repair technology, and virtual surround sound, resulting in a complete home-independent audio solution. . In terms of appearance, X1 inherits the Nordic modernism design concept and is characterized by simplicity, naturalness, and practicality. Every technology, every component, and every detail is rigorously studied, and the harmonious beauty of one-piece molding is finally achieved.
“X1 is truly a next-generation TV!†said a technology enthusiast at the on-site participation experience. “The X1 won the gold medal of the global annual technological innovation influence at the CES in January this year and it now looks like it deserves a good name. From the details of the screen to the color display, the performance of the X1 is nearly perfect, and each frame can withstand meticulous research.†Industry observers also stated that the QUHD TV product camp represented by X1 is not only in the quality experience and overall design. Presenting super high quality and creating a better opportunity for consumers to enjoy the next generation of television in advance.
Fighting quality, TCL QUHD TV new C series stunning global
"The new appearance of the TCL QUHD TV C series will be the best choice for the mainstream consumer groups." Yang Hong said that the current consumer groups in the home appliance market are gradually "rejuvenating", 20-45-year-old consumers have become the main force, they In the pursuit of fashion, personality, but also a soft spot for science and technology products. Therefore, the C series with both "face" and "little" will become their best choice.
It is reported that the C series is the mainstream product of the QUHD TV Quantum TV, including the flagship C2-CUDG, sports version C1-CUD, classic version C1-UDG/UD and many other models. Among them, the flagship version of the C series represented C2 as another focus of the audience. At the Shanghai Home Fair in March of this year, C2 had a mysterious debut. Under the circumstances that have not yet been formally released, they beat the crowd and won the “China Home Appliances Aipulan Product Awardâ€. This time, C2 finally unveiled the next round of the TCL spring conference, providing a new way for mainstream consumers to experience TV life.
"C2 has continued the TCL C series of luxury positioning and quality, with a light and smooth shape design and built-in application of fashion trends, is tailored to the rising middle class to create a boutique inside and outside." Said, C2 as the industry's thinnest surface QD TV, body thickness of only 9.9mm, equipped with X-mechanical base, to achieve scientific ultra-thin. It not only uses the golden visual curvature screen with the same curvature as the human eye, but also enhances the visual field of the screen by 15%. It also incorporates a moon shadow surface sound to bring greater sound field resonance effects and realize a powerful audio-visual enjoyment. In addition, C2 also uses all-metal splicing technology, fit-style light luxury design, to achieve a unified multi-angle aesthetics, the world's top technology and the combination of top design, to create a seamless texture from the inside to the outside, become a luxury for fashion people Preferred.
As a member of QUHD TV, C2 also upholds the essence of QUHD TV and boasts top quality performance. C2 is equipped with Yuecai Quantum Dot Display Materials, achieves ultra-high color gamut coverage of 110% NTSC, and also incorporates ecological HDR technology to achieve a complete solution that fully meets HDR standards for content, hardware, and software, and presents HDR perfectly. Image effect. In addition, C2 also uses the world's top black crystal screen to reduce the diffuse reflection on the surface of the panel, so that users do not miss any exciting picture details.
"As a sports fan, apart from C2, I also particularly like the sports version of the C series C1-CUD." A guest at the press conference told reporters. It is understood that, as the sincerity of the TCL for the Olympic Year, C1-CUD uses MEMC motion enhancement technology to make every second of the motion picture a wonderful stop-motion, which is very suitable for consumers who like to watch sports events. Its unique second-generation C sports built-in applications, but also equipped with badminton, tennis and other sports programs, allowing users to experience the joy of sports from home, bring intimate times of healthy interaction with their families.
It is reported that the QUHD TV QD TV product camp is also equipped with a new TV + OS 3.0 system, and equipped with a chocolate remote control, allowing users to experience the tactile pleasure of the TV. As consumers of young families often lack the opportunity to communicate with their families in fast-paced life and work, TCL has added more interactive entertainment features to the design of the QUHD TV so that consumers in young families can enjoy high-end TVs. Bringing forward the picture quality experience, can more easily experience the interaction and joy of smart TV for the family, and establish a link with the family.
"QUTV TV Quantum Dot TV C series will be the first new product to participate in the new activity, strong landing TCL 'old replace the new' 414 new landing day activities." At the conference site, Yang Hong also solemnly announced this shocking news. It is reported that the "replacement and replacement of new" 414 new landing day activities for the TCL and the China Electronics Video Association jointly initiated the national consumer electronics industry green consumer action. QUHD TV Quantum TV C series will be used as the main airborne activity site for the product. The advanced image quality brought by cutting-edge technology and the new machine's subsidy of up to RMB 1,000 will bring consumers a real “oldest†replacement. Value-added environmental protection activities.
"QUHD TV has not only created new directions for next-generation display technology, but also opened up a new blue ocean market ahead of schedule for the global TV industry!" industry observers said that QUHD TV Quantum Dot TV not only opens up global television brands in high-tech The new pattern of segmented games has become the new technology leader in next-generation television. According to the source, the market share of Japanese and Korean companies in the global TV market is declining year by year. The launch of the powerful product camp of QUHD TV will become the killer for TCL to seize the global high-end market and help it lock in the success of the future TV market competition.
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