According to incomplete statistics, in 2013 Guangya Exhibition, two exhibitors showed LED filament lamps; in 2014, more than 50 LED lighting companies exhibited LED filament lamps; in October 2014 Hong Kong International Autumn Lighting Fair, nearly 200 The company exhibited LED filament lamps; in the spring of 2015, the number of filament lamps produced nationwide has doubled, and in the second half of 2015, with the continuous advancement of technology, the frequent decline of raw material costs and the continuous innovation of corresponding equipment, The LED filament light is really hot this time.
LED filament lamp market says "fire" is not an exaggeration
Since the introduction of the LED filament lamp, it has been questioned to mixed reputation, gradually accepted, and today it is getting more and more popular, widely recognized by the market, and experienced a very tortuous process. "The process of LED filament lamp is the process of product market development, and the process of LED filament lamp technology is gradually broken through and solved. Obviously, LED filament lamp finally withstands the test of the market and has been affirmed." The development of LED filament lamps, He Neng, general manager of Huizhou Yingjier Optoelectronics, was quite emotional.
In the view of Su Hui, the general manager of Yap Light Lighting Co., Ltd., the market for LED filament lamps this year is not too much. Mr. Su said that after nearly two years of promotion and promotion, the filament lamps began to pay attention to and prepare for investment this year. In fact, they also transmitted a signal: the LED market is accelerating segmentation, and truly enters the stage of technical competition and channel refinement. It is no exaggeration to say "fire". In his view, this kind of "fire" is not the "one-stop" brought by ultra-low prices, but is based on the differentiated technology foundation of products, the targeted promotion of consumer orientation, recognized by the market, and loved by customers. The "red fire".
Industry veterans said that the LED filament lamp market is expected to be in the development stage. Nowadays, the problem of heat dissipation of LED filament lamps, miniaturization of drive power, filament manufacturing process problems, UL certification problems have been basically solved, plus LED Filament cost continues to decline, LED filament lamp manufacturing automation rate and production efficiency continue to increase, creating a boom in the LED filament lamp market. I have to say that although the LED filament lamp has been controversial along the way, it does not seem to weaken the investment of LED lighting lamps by many lighting companies. Today, the "potential stocks" of LED filament lamps have finally become "performance stocks." ".
Although the market cake is not big, everyone has a share.
"There is a market for demand, and there is investment in the market." LED filament lamps ushered in a high-speed development period in 2016. Enterprises represented by Mulinsen have entered the field of LED filament lamps. It is foreseeable that, next, LED filaments The competition in the lamp market will be very cruel.
"The survival of the fittest, the survival of the fittest", industry veterans said that more companies are involved in the field of LED filament lamps, which is not necessarily a bad thing for professional LED filament lamps. With the participation of many giants in the field of filament lamps, it will accelerate the company's technological innovation, scale manufacturing, cost control, channel promotion and other aspects, which is a great fortune in the industry and a great fortune for consumers.
Although the LED filament lamp market is very big, not all companies can get a share. The market has verified that LED filament lamps have their own characteristics and requirements in the technical field. Instead of selling lamps to sell cheap prices, they can hit the market and occupy channels. This is also the routine that many companies are accustomed to in many categories. The premise of sacrificing quality and the tricks are unscrupulous. The essence of this is to blame the country and the people, and there are no disadvantages. Su Hui, general manager of Yap's Lighting Sales Center, said.
We also need to see that although the current LED filament lamp market is very hot, it has caused some investors to be eager to move, but since 2013, there are not many companies that have retired from this field. Relatively speaking, the LED filament lamp is an extremely narrow field. Unless the company is determined to stick to it, it should not be put into production.
Better in the future with decoration and lighting
Although the LED filament lamp has been successfully launched, it has become a "new darling of the market", but if enterprises want to develop rapidly in the field of LED filament lamps, they must grasp their development opportunities and trends. In the view of Sun Shaofeng, director of the marketing department of Mulinsen, LED filament lamp is a cross-border product, which has both energy-saving lighting function and decoration. In the future, consumers who need “energy-saving, full-angle, retro†performance will account for the majority, which will bring business opportunities to large-scale enterprises. The function of LED filament lamps in decoration will also be more widely concerned, and enterprises need to meet the market demand for R&D and production.
Industry veterans said that LED filament lamps have their own life cycle and stage mission. Its biggest selling point is "full-circumference + incandescent shape". As the cost continues to decline, it is certain that it will occupy a larger share in the decorative lighting market. With the advancement of technology, more powerful LED filament lamps will appear, so some alternatives to the 30-250W general lighting market will have some value.
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