Is Sharp's upcoming laser television conference a "clean flow" in the industry?

With the development of society and economy, solving the problem of food and clothing and entering a well-to-do society has become the economic word of the last century, and the “new cutting-edge middle class” has received more and more attention. At the same time, the cutting-edge middle class is still the main force of consumption, and their pursuit of high quality of life is also growing. If the family room environment, to upgrade to the "big screen" era is becoming trendy! Nowadays, the public's demand for television not only remains in the quality and thickness, but also the pursuit of size. According to Zhong Yikang’s forecast, sales of TVs over 75 inches in 2016 will be 66,000 units in 2016, 233,000 units in 2017, and 653,000 units in 2018. The market for large screens will soon be explosive. Obviously this growth cannot use LCDs. TV products to meet, because the rate of decline in their prices can not keep up with demand. In addition, LCD TVs are large in size, installation and handling problems, and power consumption problems are not well resolved, so laser television products have emerged. The arrival of laser television has also been shown by the industry as the fourth-generation television technology, and is expected to lead the next five years. The fourth-generation TV with large screen, eye protection and more cost-effective will become the new choice for the living room. At the end of April, data from Zhongyikang showed that laser TVs only increased by nearly ten times in the first-tier cities in March. Affected by this, more and more brands have joined the field of laser television. And just recently, according to insiders to the audiovisual circle revealed that Sharp or in June this year launched its laser television product line. As for whether it is true or not, I believe that it is still not difficult for Sharp to push laser television. At the just-concluded 72nd China Education Equipment Exhibition, Sharp demonstrated its laser series of projectors. It is not difficult to see from this that Sharp would like to introduce laser television products. This is not an issue! But what I want to say here is: Once Sharp has really entered the laser TV market, what impact will it have on the market? I am afraid that is what people are most concerned about. The first key factor is price, which is also the focus of attention in the industry. According to the style of Japanese brands, in terms of price play, it has always been to take your route and pay more attention to profit points. Therefore, the author guesses that Sharp's laser TV listing price should not enter the "price war." Of course, it will not be too high, after all, laser television should be produced by Foxconn. Moreover, looking at the Sharp projector for so many years of development, but also can be found. Unlike other projector brands, "Fight function + fight concept + fight price", Sharp seems to have no intention of stirring into the melee, but is willing to do a "clean flow" in the industry, with a focus on product strength. So as for this year's market strategy? Also unknown. After being acquired by Foxconn, the Sharp projector line became a mystery. Last year, Sharp projectors acted like "made a quiet woman." And so far this year, Sharp projector has a new change, for the outside world has begun to gradually make a sound, but also actively participate in major exhibitions to show that the Sharp projector full of blood, this year to fully impact the domestic projector market, such as 4K models will also be introduced to follow up the development trend of the projector market. Laser TVs are highly favored by high-end users in terms of audio and video effects, environmental protection, and eye protection with their subversive display methods, and their price is less than 1/10 of the same size 100-inch LCD TV, which directly boosts the large-screen market. The explosion. Sharp chooses to launch laser television products this year. It seems to be optimistic about the laser TV market, but can it win a place in the laser TV market? It also depends on how Sharp's strategy plays. Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.

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