LCD as a dominant player has dominated the display industry for decades. Judging from the past 20 years, the size of the liquid crystal display market has increased by more than 10 times. However, as everyone knows, the current development of the LCD market has become saturated, indicating that the industry needs new development momentum. As a strong contender for next-generation display technologies, OLEDs are gradually emerging and there seems to be a trend to replace mainstream LCD TVs. 
Price is the biggest gap between consumers and OLED TVs. To effectively stimulate the development of the OLED TV market, the most effective way is to cut prices. In September of this year, Skyworth, a domestic company that sticks to the OLED line, launched a 55-inch 4K OLED TV with a model number of 55 S8. The price of 9999 yuan has reached the same level as high-end LCD TVs of the same size. From 59999 yuan four years ago to the same size of 9999 yuan today, it only took four years to complete a six-fold drop.
â—OLED development faster than LCD? There is no problem OLED as an emerging display technology, the biggest problem stems from the fact that users and others are very worried about OLED production capacity, which is also a major cause of high prices of OLED products itself. In 2016, global OLED production capacity was only 1 million, and in 2017 it was only 1.8 million. The lack of capacity has discouraged some OLED admirers and believes that OLED development is slow, and it is very likely that it will be slaughtered.
However, if you compare the development of LCD TVs, the OLED industry is clearly faster. Some time ago, in a domestic game forum, an ancient god sticker was “digâ€. The quote shows that ten years ago, a high-definition fanatic had sold a flat to raise the number of flats, in exchange for a Sony 46-inch LCD TV. Obviously, the expensive price of LCD TVs once again made consumers discourage.
Although the current large-scale OLED panel production is still not high, but from the high-end market demand, OLED TV can still reach nearly half of the share. In the future, with the continuous deployment of LGD and upstream companies such as BOE and Hon Hai in the OLED industry, and the continuous entry of TV manufacturers, in the near future, the promotion of the terminal market can be formed.
â— OLED makes it difficult for other brands to participate? The reason why LCD technology does not dominate the entire display industry for a long time is that the technology is more transparent and supported by many manufacturers. The ion technology that originally competed with liquid crystal technology was the demise of technology itself. Some people think that the OLED technology is in the hands of LG Display. It does not share this technology with more brands. This will make it difficult for other brands to participate and fear that they will embark on the old path of plasma TV.
Written at the end:
In this article, the author elaborated the facts of the current development of OLED TV market from several key perspectives. What is certain is that the main theme of TV development in the future is to be larger, thinner and even more varied in shape. Only OLED display technology. Whether it is Korean LG, Japanese Sony and Panasonic will continue to research OLED technology, together with domestic brands are also actively arranging the OLED industry, visible OLED in the future TV market has unlimited bright.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
To say that LCD is dead! On OLED TV Great National Day Sale
In 2013, LG released the first 55-inch OLED TV in China, priced at 59999 yuan. The listing of OLED TVs brings us high expectations, but many people believe that the period for the popularity of OLED TVs cannot be completed in three to five years. The high price for the consumers can only wait patiently and expect the OLED industry's maturity and price reduction. The exciting thing is that OLED development is far faster than we thought. The first 55-inch OLED TV in China was priced at 59999 yuan at the time
â— Across the price gap 9999 yuan opened the OLED box? Price is the biggest gap between consumers and OLED TVs. To effectively stimulate the development of the OLED TV market, the most effective way is to cut prices. In September of this year, Skyworth, a domestic company that sticks to the OLED line, launched a 55-inch 4K OLED TV with a model number of 55 S8. The price of 9999 yuan has reached the same level as high-end LCD TVs of the same size. From 59999 yuan four years ago to the same size of 9999 yuan today, it only took four years to complete a six-fold drop.
This year's 55-inch OLED TV fell below the million mark for the first time
This is the first product in the OLED TV market that has fallen below 10,000 yuan, which has a landmark significance for the entire TV market. Not only does it mean that OLED TVs have gradually progressed from the previous accumulation stage toward the rapid popularization and development. At the same time, OLED, as a strong competitor of the next-generation display technology, is returning to the hearts of consumers when the “picture quality is kingâ€. Unprecedented vitality is exhibited, and it will be necessary to die with LCD. â—OLED development faster than LCD? There is no problem OLED as an emerging display technology, the biggest problem stems from the fact that users and others are very worried about OLED production capacity, which is also a major cause of high prices of OLED products itself. In 2016, global OLED production capacity was only 1 million, and in 2017 it was only 1.8 million. The lack of capacity has discouraged some OLED admirers and believes that OLED development is slow, and it is very likely that it will be slaughtered.
However, if you compare the development of LCD TVs, the OLED industry is clearly faster. Some time ago, in a domestic game forum, an ancient god sticker was “digâ€. The quote shows that ten years ago, a high-definition fanatic had sold a flat to raise the number of flats, in exchange for a Sony 46-inch LCD TV. Obviously, the expensive price of LCD TVs once again made consumers discourage.
Comparison of OLED and LCD Lighting Principles
Judging from the actual rendering effect of the picture quality, OLED was born with a golden key of “self-illumination†and “natural eye protectionâ€. However, LCD has always used “patching†methods to improve its own shortcomings, but even after After so many years of continuous improvement, there are still many flaws in the liquid crystal display technology. For example, when a dark field image is displayed, the light leakage phenomenon cannot be avoided. At the same time, because of the time required for the deflection of the liquid crystal molecules, a certain response time is required, so no matter how “patchesâ€, the phenomenon of smearing cannot be avoided. LG Display has stepped up production of large-size OLED panels
â— The production capacity is not high but the domestic and international layouts have begun. The current global high-end TV market is about 400-500 million units. Assuming 50% of the global high-end market, the scale will reach 200-250 million. The only LG Display that can produce large-size OLED panels this year will produce 1.8 million tablets, and it will be 2.5 million or more in 2018. LG Display currently has three production lines, and another is building a 10.5-generation line factory (P10). OLED production will increase significantly with market demand. Although the current large-scale OLED panel production is still not high, but from the high-end market demand, OLED TV can still reach nearly half of the share. In the future, with the continuous deployment of LGD and upstream companies such as BOE and Hon Hai in the OLED industry, and the continuous entry of TV manufacturers, in the near future, the promotion of the terminal market can be formed.
â— OLED makes it difficult for other brands to participate? The reason why LCD technology does not dominate the entire display industry for a long time is that the technology is more transparent and supported by many manufacturers. The ion technology that originally competed with liquid crystal technology was the demise of technology itself. Some people think that the OLED technology is in the hands of LG Display. It does not share this technology with more brands. This will make it difficult for other brands to participate and fear that they will embark on the old path of plasma TV.
Sony's OLED A1 series TV launched this year is highly sought after by consumers
Fortunately, LG Display did not produce its own OLED panel production capacity. Instead, it distributed its panels to many TV manufacturers with great conscience. Domestic manufacturers such as Skyworth, Konka, and Changhong are among the manufacturers. Sony's and Panasonic's embrace of Japanese companies returning to OLED is shocking. Many television brands joined the OLED TV camp in the last two years
Japanese brands, which have always been known for their technical rigor, have been fully confident that they will choose to launch. If they also choose to enter the OLED product line, it can be said that the reliability of this technology can be said to be guaranteed. For example, Sony introduced OLEDs this year, indicating that they only think that OLED display technology has reached a mature stage this year. And we see that after the listing of Sony OLED TVs this year, it is really sought after by consumers, and the sales volume has exploded. In this article, the author elaborated the facts of the current development of OLED TV market from several key perspectives. What is certain is that the main theme of TV development in the future is to be larger, thinner and even more varied in shape. Only OLED display technology. Whether it is Korean LG, Japanese Sony and Panasonic will continue to research OLED technology, together with domestic brands are also actively arranging the OLED industry, visible OLED in the future TV market has unlimited bright.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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